15
I just want to talk to someone!
How many times have you received an email from a business and find you want to talk to them about the message yet find they do not accept a reply email?
Personally I find this frustrating. If I want to talk to them about their message I have to go to their website, find the ‘Contact Us’ page, if they haven’t tried to hide it to reduce the cost of client communication even more (it seems there is a trend that makes it more likely you will be pointed towards a community page to solve your issues in some businesses online).
So why to online businesses not like talking to their clients? because it costs money in labor hours. If they can pass you across to an FAQ page, an automated robot helper or other customers on a forum with the same question, many seem to think this is a good idea.
Rest assured, here at Background Music Library we understand this is a really frustrating way to try to communicate with any business so you have our word that any message we send, you can reply to and you will get a real person reading and responding to you.
Guy Lewis
Director
Kesseny Ltd
Trading at Background-Music-Library.com
18
Well its been a long year with loads happening here. I wonder where to start with such a lot of
great new music coming on board.
Firstly I would like to list some of the guys coming on board but make you aware we have more
artists who arent as well matched to what we do here at Ambient Music Garden. So they are
announced at our sister site: <a href="http://www.ambientmusicgarden.com"
title="Ambient Music Garden"></a>.
First off:
Andrew Pabon brings us a new thread to our library with some electronic music. Some of Andrew's work
includes retro sounds of early gaming sounds.
Stu Dugdale: Stu provides us with a rich and large collection of music for a variety of business
licensing needs. I am looking forward to spending more time with Stu's work soon tagging the tracks
for better search results.
Same again for Simon Wolf with another fantastic professional collection of music now available here
at Background Music Library.
More soon....
22
Background Music Library prides itself with the quality and professionalism of its artists. With such a large library there are of course a lot of musicians and this means lots of management and good communication by us here at Background Music Library.
Because we need a large number of artists to create the variety and choice clients need for their decision making for business projects we also need to ensure that our artists are at all times professional and to some degree self resilient. We want to spend as much time as we can with both clients and artists but need to ensure this business model is not at risk where an artist requires more time than we can give.
We offer guidance, motivation, feedback and mentoring where required. We have seen that the artists with most potential gain from our time where required which benefits the artists and of course, clients. We also need to make sure that there are no artists who consistently require more support. This can tend to occur where artists are new to the business music market place or have different expectations of how much they can receive from us.
Sometimes artists expect full management or full customer service. Yet our model is explicitly non exclusive to ensure not only that artists continue to have the freedom to market their music in what ever way they feel (subject to contract of course, and not being registered with any performing rights society) but also because we can not offer the vast resources required to exclusively manage an artist and their music library.
For this reason it is key that at times we do not take up the submission of some artists and also choose to let go some other artists we have experienced working with. This then allows us to maintain a better balance of resources to our artists and also clients and ensures that the business model continues to succeed.
Guy Lewis
Director
Background-Music-Library.com
21
It takes a lot for an artist to trust an organization with their precious creations.
Calling their music ‘assets’ instead of their own flesh and blood is a change to the way they think about what their music may mean to others and how, through trusted organizations they can earn from their art.
It’s not a path I take lightly with artists ensuring I can give them as much communication and feedback as is possible.
21
According to some sources, Box.NET may have been used to spread content prior to release date, and the RIAA is primarily interested in those select users.
I’m not convinced hosed disc space provides any advantages to the file sharing community over p2p platforms. I guess it’s just another way to share files so the RIAA just need to keep the pressure on.
See:
http://www.hypebot.com/hypebot/2011/05/riaa-goes-after-cloud-computing-boxnet.html?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+typepad%2FDqMf+%28hypebot%29&utm_content=FaceBook
Guy
